What is a CRM Software, and What Are Some Best Real Estate CRM Software in India?

What is a CRM Software?

Customer Relationship Management software or CRM software is a tool that is created to assist your firm your customers an exclusive and smooth experience, as well as make quality relationships by offering a complete package of all customer exchanges, prioritizing and organizing your opportunities, keeping track of your sales, and allowing cooperation between various teams.

A CRM software for real estate agents is created to eliminate silos in customer information by assembling them in a nexus to provide an overall view of your customer data. Details like customer’s name, phone number, email, communication preference, and purchase history can be made accessible. This would help your teams to find new customers for the right reasons and via precise channels.

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How does CRM Software Work?

CRM solutions contain functions that enable users to keep track of company and customer interactions via numerous available channels. These channels include phone calls, emails, contact forms, and many more.

 CRM software for real estate agents offers marketing and sales teams a set of tools to handle the entire marketing and sales funnel. It allows customer care teams to handle customer requests and systematise service procedures by following previously defined processes for excellence. 

CRM systems are filled with tracking functionalities that record many customer interactions online. Also, CRM systemizes routine procedures and offers managers tools to measure and monitor a company’s productivity and performance.

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CRM Software for Real Estate Agents

There is some excellent CRM software available in the Indian market. Some of them are as follows:

• Freshsales CRM- Freshsales is an informative CRM software for real estate agents. It offers an advanced UI with a collection of pragmatic features that can help realtors build projects with minimum effort.
  
• Propertybase- Propertybase is an innovative real estate CRM software specially created for the marketing and management of contracts. It is helpful for both commercial as well as residential realtors.
  
• Zoho CRM- Probably known as the best real estate CRM software in India. Zoho helps you fulfill your sales cycle by allowing your team to store and create quotes, bills, invoices, and price books. It has powerful inventory management features to share your invoices and quotes through emails and templates.
  
• Bitrix24- One of the most popular CRM software, Bitrix24 allows smooth management of data and clients. It also offers a collaborative space for members to meet at a standard page.
  
• DaeBuild CRM- DaeBuild Real Estate CRM is particularly custom-made for Indian Real Estate agents. It allows them to handle and systematize numerous processes related to sales, leads, customer accounts, brokers, staff, etc.
  
• Freshworks CRM- This CRM software for real estate agents uses a highly intuitive user interface and a robust set of functions involving AI-based lead scoring, visual deal pipeline, and intelligent workflow automation. Freshworks CRM provides firms with everything they require to handle their sales in a hassle-free package.
  
• Sell. Do- This platform offers end-to-end marketing and sales systematized solutions for all property builders and has been created with a deep consideration of the real estate business processes and workflow.